MONEY AND BANKING ASSIGNMENT Example | Topics and Well Written Essays - 2250 words

Cash AND BANKING - Assignment Example the loaning rate or the hold necessity, which will permit banks to get assets at a lower rate from the national bank and furthermore increment their own store limit. Banks getting at lower rates will pass the advantage to its customer, bringing about lower loaning paces of bank. On the off chance that the money hold proportion (CRR) falls, the business banks should keep a lesser measure of save in the national bank. In this manner, they will pass the hold to their client as advances through a lower loaning rate and interest for advance will likewise be expanded, which legitimately builds the interest for save of the business banks to their national bank. It suggests that there will be a credit development, for example more advances are offered at a low loan cost. The credit extension will prompt expanded acquiring by corporate and retail portions for venture purposes (Mishkin, 2007). Cash acquired by organizations will be put resources into their business extension that prompts expan ded cash gracefully in the economy. The retail fragment obtaining additionally lead to expanded cash flexibly as they acquire assets to purchase homes, vehicles, home stylistic theme, and so forth that use these segments to deliver more. This outcomes expanded development. Typically loan cost target and cash flexibly are contrarily related for example in the event that financing cost is brought down, interest for bank save will increment and likewise cash flexibly will increase through lower loaning pace of the business banks (Gowland, 2013). The above figure speaks with the impact of loan cost on cash flexibly in an economy. The x hub shows the loan fee and the y pivot speaks to the amount of cash gracefully. With given degree of loan fee of 7% the MS line is the red line which crosses with the cash request line MD. The MD adheres to the general principle of an interest bend for example descending inclining. At the point when the loan cost is decreased to 6%, the MD rises, which pushes the cash gracefully line to another harmony. There is a move in the MS line from red to

Organizational Behaviour Leadership Essay Example | Topics and Well Written Essays - 4500 words

Authoritative Behavior Leadership - Essay Example This is concentrated regarding entire association, entire gathering, entire individual lastly the entire social framework. The focal point of administration with regards to authoritative conduct is to build up better connections inside the association by accomplishing hierarchical goals, social destinations and human exercises. It is prominent that the authoritative base has its center columns laying on its administration reasoning, objectives, goals, vision and qualities. Authoritative culture emerges from this including formal association, casual and its basic social condition (Judith Wilson 2009). This part of authoritative culture decides the model of initiative, elements inside the association, coordination and correspondence. The authoritative representatives think about this as the quality work of life and decide to a more noteworthy degree their inspiration. The ultimate result of these basic components of association conduct administration decides the hierarchical exhibition , self-awareness and stakeholder’s fulfillment (Wilson 2011). This can be contended to shape the premise to build up fitting system or model that an association works. VLEADER PRACTICE AND REFLECTION with regards to association conduct and authority there is different circumstances emerging ascribed to cooperations among directors, subordinates, gatherings and people in working environment. ... In this situation the powerful administration style can be participative or delegate, given the possibilities to consider the accompanying advances can be followed. Upgrade commitment This will empower Oli partake completely during the gathering not hesitating to raise thoughts. In spite of the more elevated level of commitment it is critical to hold the last say over the dynamic procedure. The individual connected with to feels inspired and turns out to be progressively inventive. Strain methodology This progression during the primary gathering guarantees that Oli is given a space to consider new thoughts and provoking him to guarantee that the work is finished. Thoughts that are unwinding is presented and centered around. Oli ought to be offered the most elevated level of interest and consolation to contribute more thoughts in the gathering. Thought technique This progression is basic guaranteeing that one on one gathering and the manager’s plan is accomplished. This progres sion likewise guarantees that Oli reveal the shrouded thoughts regarding the association whereby right thoughts are centered around. Work system It is essential to concentrate on the basic work that improves inspiration by presenting thoughts that rouses the subordinate. This can be accomplished by recommending request just as presenting thoughts and finishing up with thoughts that will encourage inspiration. The key significant point under this ascribed to this association incorporates upgrade of critical thinking. As a supervisor position of authority is held in settling on educated choices considering subordinates input and improved meeting. This methodology cultivates fruitful treatment of dangers urging representatives to contribute thoughts consistently (Thach 2009). Understanding is improved whereby work environment vitality and eagerness basic for tackling complex authoritative issues.

Keys to success

There are three key establishments to effective web based learning: association, time the executives and correspondence. Each of the three of these components assume a job in both my vocation field and for my web based learning. Subsequent to perusing articles dependent on these subjects, the equivalent fundamental topic is evident and I will talk about how this is utilized in my profession. To begin with, it is exceptionally valuable to be sorted out when beginning any undertaking or arrangement of occasions for my day.I get the chance to work and read through significant messages that I may have missed before going home the day earlier. At that point I assemble all the data that I have to give to my administration. In my Job, airplane support, initiative will request practicality, or reasons for occasions. Being sorted out is urgent to having the option to hand-off data in an opportune way. Association likewise shows polished skill. In the event that you go into a gathering rearran ging through papers it won't go too, as going with all your data on one direct sheet.I additionally remain sorted out by keeping a schedule on my viewpoint that shows my calendar for the afternoon and any up and coming assignments. Second, there are just 24 hours In a day and work accompanies cutoff times. On cutoff times, in my profession I go to various gatherings for the duration of the day. In the middle of these gatherings It Is Important to likewise deal with my kin. I use time the executives to set myself up for progress for the afternoon, week, and even month. By having a severe timetable, I realize precisely how much leisure time I need to finish assignments and where I should be at sure times.Lastly, correspondence ties association and time the board along with remaining drew in with authority. This includes the additional certainty they have In me and my capacity of taking care of business. I try to catch up to any inquiries I ay have not had the option to reply at that p oint. I Immediately answer back to messages, regardless of whether I haven't had the option to finish a task. Likewise, If I do require more Information, or more assistance I am not reluctant to request that the ideal individuals get the Information.In end association, time the board, and correspondence similarly assume Important jobs In my profession. They have been lectured again and again by educators I have had growing up, and have had huge Effects In the manner in which I work together. I will keep on utilizing these as keys to accomplishment In my vocation. Keys to progress By Jeannine Second, there are just 24 hours in a day and work accompanies cutoff times. On top between these gatherings it is critical to likewise deal with my kin. I use time remaining connected with leadership.This includes the additional certainty they have in me may have not had the option to reply at that point. I quickly answer back to messages, regardless of whether I haven't had the option to finish a task. Likewise, on the off chance that I do require more data, or more assistance I am not reluctant to request that the opportune individuals get the data. Significant jobs in my vocation. They have been lectured again and again by instructors I have had growing up, and have had huge effects in the manner in which I work together. I will keep on utilizing these as keys to accomplishment in my vocation.

Children and young peoples work force Essay

Comprehend what is required for ability in own work job. 1.1 portray the obligations and duties of own work.W hats in the contractâ hours Lines of reportingâ specific jobs and obligations (conduct support, supporting youngsters and youngsters with extraordinary instructive needs, supporting be;inhgual kids and youthful people0â compliance with approaches and strategies of the setting (conduct, kids and youngsters security, wellbeing and security, staying up with the latest with evolving methods, staying up with the latest with changes to rehearse). 1.2 clarify assumptions regarding own work job as communicated in applicable standards.â standards pertinent to possess work job, eg national word related norms for childrena care, learning and improvement ( NOS CCLD), national word related standars for learning, advancement aqnd bolster administrations ( NOS LDSS) according to claim obligations and duties eg job to desires to satisfy guidelines eg CCLD 202 assistance to protect youngsters, see more:explain assumptions regarding own work job as communicated in applicable guidelines CCLD 303 advance childrens improvement LDSS 320 help the necessities of kids and youngsters with extra prerequisites, GCU 6 think about, create and keep up your practiceâ course apprenticehsip notesâ coursework starterâ hayleyâ rough notesâ guidelinesâ to use for when get stuckâ in starter pack LDSS 320 help the necessities of youngsters and youngsters with extra prerequisites, GCU 6 think about, create and keep up your training

Problem Solving Essay Topics For College

Problem Solving Essay Topics For CollegeFor people who want to pass their problem solving essay topics for college, they will need to know what the basic components of a test are. Those components are mostly there to make it easier for the judges to see the answers and to speed up the process of passing the test. They can be grouped into three categories, and while some are mentioned here, most of them can also be found in other parts of the test.One of the basic components of an essay topics for college is the duration of the essay. This is an important one because it is here that many tests will rate the essay for how good it is. The length of the essay must also be appropriate to the topic of the essay.Another is the format of the essay. It must be something that is easy to understand and is not too long or too short. A very short and one-sided essay is not suitable to the content and subject of the test, which requires a lot of skills and concepts.The third basic component of ess ay topics for college is the solution of the problem. In this, it is always wise to keep the point that the essay is about in mind. This should be given to the audience as a solution so that they would understand the whole question. Make sure that the solution fits the question and its format.The question is usually the reason that the essay is chosen for testing in the first place, but the point must still be stressed to the student's mind. It is quite normal that the answer to the question will actually come from the question. This will then lead to the student having to think hard about the whole situation.This is the basic component of problem solving for college essays. The main idea is to give the correct answer and bring out all the information that the audience needs to know about the question. There must be some kind of contrast between the two alternatives in order to make it clear that the student knows the whole issue.This is another form of problem solving essay topics for college. The essay must be short and simple, yet interesting enough to the audience to keep reading. The writing must be specific and factual, so that it will give the target audience useful knowledge that can really help them in real life.The last component of problem solving essay topics for college is how the audience is supposed to answer the question. This is actually the problem that is posed to the student, and he or she has to come up with the solution that fits the questions. It is therefore advisable that the problem is focused and narrow. When the question is so narrow that it could be solved with just one component, this is the one component that is an absolute must.

Caregiver Medicine Research Caring For Elderly - 275 Words

Caregiver Medicine Research: Caring For Elderly (Essay Sample) Content: Caring for elderlyNameInstitutional AffiliationDateThe demands of caregiving can be overwhelming, specifically if you feel you have little authority over the condition. If the stress of caregiving is left unchecked, can affect your state of health, relationships, and status of your mind eventually contributing to burnout.To conquer this issue first, the caregiver should ask for help since carrying duties all of the duties of caregiving without frequent breaks or help will obviously lead burnout. Never try to deal with it all alone(Etters, Goodall Harrison, 2008)As a caregiver you should, give yourself a break, recreation time may seem like an unattainable luxury. But you owe it to yourself as well as to the individual youre taking caring of to carve it into your plan. Give yourself permission to rest and to do things that you like on an everyday basis. This way You will be a better caregiver.You should also take part in a support group organization as caregiver supp ort group is the best way to share your problems and find individuals who are going through comparable experiences every day. There is support group online too which you can join easily.As a practicing nurses, its our duty to observe the patient and records and report changes to available physician; provides primary care and supervises the care provided by nursing aides; coordinates with different members of the care team; updates family about the patients state; teach caregivers on how to render care safely and conveniently (Olds, 2006)We will also try to get to understand if the patient has talked about treatment options with his/her primary physician or family members. If he/her has not done so, we will help him/her to set up such discussions. And, in case the patient shows interest in advance directive, we will plan for any social worker or other hospital health specialist to meet with the patient to talk further about it. We will act as an advocate for the patient and ensure the patients get what he/she requires(Olds, 2006)ReferencesBrodaty, H., Green, A., Koschera, A. (2003). Meta-Analysis of Psychosocial Interventions for Caregivers of People with Dementia. Journal Of The American Geriatrics Society, 51(5), 657-664. http://dx.doi.org/10.1034/j.1600-0579.2003.00210.xEtt...

Policies Based Off My Political Philosophy - 996 Words

I am writing to you today in order to recommend some policies based off my political philosophy as you embark on your journey towards winning the seat for the Presidency. The first policy deals with equality among voting regulations. Many large corporations spend too much money on political campaigns. As a result, this way of spending money leads to the candidate answering the large corporations, not the average citizen. The current way of campaigning creates an oligarchy [the wealthy] in our government. The rule by few by the many. However, the government should be more democratic [the poor] in nature (3.1.2). Therefore, I invite you to eradicate such policies that eradicate that allow corporations to have no cap on how much they can donate;rather, there should be a more even playing field that allows the lower class to donate money but is not undermined by large corporations. This policy would be beneficial to all citizens because they will all have equality amongst the law. The candidate will have to listen to the public, not just large corporations. The next policy addresses the issue of people’s rights. The human is, by nature, a political animal (1.2.9). Therefore, I am suggesting that people’s ability to communicate is the most powerful political tool. This policy addresses the many injustices in our society. For example, the infected water in Flint, Michigan. My purpose is to create a new department agency that allows for moreShow MoreRelatedHsun Tzu and Mencius: Conflicting Perspectives of Society1630 Words   |  7 PagesHSUN TZU AND MENCIUS: Their Conflicting Perspectives of Society The Warring States period in China (453-221 BCE) presented a time of great confusion and chaos among the people of China. However, it was also a great period for the philosophy of Confucianism, with the teachings of Mencius and Hsun Tzu to lead the way for their lost followers. According to Hsun Tzu and Mencius, human beings give birth to their children with a sense of an inherent reaction to life. Without proper teaching, childrenRead MoreNationalism And The National Mold Of The Majority Faction957 Words   |  4 Pagesinfluence in two recent elections, Donald Trump’s Republican nomination (almost) for president, and the Brexit vote in Great Britain. Stark similarities exist in both nationalistic elections, from methods of garnering support, to passionate state-based rhetoric, to their association with the Republican Party. Perhaps nationalism’s potential lay in its modern association with freedom. Under the modern Western understanding of government and society, freedom and nationalism are both born and maturedRead MoreAfrican Social Political Thought1357 Words   |  6 PagesPHL 305: AFRICAN SOCIAL AND POLITICAL THOUGHT QUESTION: TAKE ONE AFRICAN SOCIO-POLITICAL PHILOSOPHER AND DISCUSS: A. HIS POLITICAL PHILOSOPHY B. THE PROBLEM HE TRIED TO SOLVE C. THE EXTENT TO WHICH HE WAS SUCCESSFUL. African socialism was one of the earliest theories proffered by many African leaders at the outset of independence. Leaders such as Dr. Kwame Nkrumah, Julius Nyerere, Obafemi Awolowo and Leopold Senghor all supported this concept but had different approaches toRead MoreBiography Of Robert Bruce Anthony Brownell1226 Words   |  5 PagesHigh School in 2005 he continued to spend many years engaging in debauchery with his friends. Sometime around 2008, Rob began to discover a love of philosophy which encouraged him to think more critically of himself and those he surrounded himself with. This discovery also led to a love of reading and learning, and Rob returned to school to study philosophy. Financial issues often got in the way of achieving his goals, most notably a leg injury that left him in a considerable amount of debt and causedRead MoreSimilarities Between Christianity And Christianity903 Words   |  4 Pagespolytheistic deities. 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As far as an answer to the first question, â€Å"Who am I?†, goes, I think that my answer will always be changing. As I learn and growRead MoreThe Is The Most Moral System Of Political Organization1608 Words   |  7 Pagesmaking the case that a specific form of Anarchism is the most moral system of political organization. Specifically, I will be arguing for a subset of the Anarchist philosophy called â€Å"Anarcho-Capitalism†. But I will address left-wing socialist Anarchism. I will start with some definitions and then move into the more nuanced aspects of my arguments. In this paper, I intend to first address the moral issues of â€Å"statist† political systems and then move onto those of the leftist Anarchists. I will then summarizeRead MoreJohn Rawls on Justice Essay1430 Words   |  6 Pages John Rawls was a man who played an influential role in shaping political thought in the late 20th century. Rawls is accredited for writing two major contributions that has helped influence political ideology of those even today. His first piece was published in 1971, A Theory of Justice, which argues his belief of justice on the domestic level and also that reconciliation between liberty and equality must occur in order to have a just society . Rawls’s belief of what justice should be is extremelyRead MoreKantian Ethics And The Categorical Imperative Essay1581 Words   |  7 PagesAlthough Kant ultimately developed enlightenment era political theory, many of his views are often seen as bizarre or even controversial at times, particularly in regards his â€Å"a priori principles† of the people and the Categorical Imperative itself. By further analysis of the categorical imperatives and critiques, objections, and the theory’s connections with the â€Å"a prio ri principles,† Kantian philosophy implication as well as critic’s views on the philosophy will be readily apparent. According to ImmanuelRead MorePolitics and Dynamics of Public Budgeting: Study Notes1155 Words   |  5 Pagestheir SAT scores. 6. Which of the following states relies most heavily on sales taxes for revenues? The correct answer is: Washington 7. The Supreme Court decision of Smith v. Allwright determined which of the following? The correct answer is: Political parties are state agents and thus cannot exclude people from participating in primaries because of race. 8. The lack of citizen participation in elections heightens the importance of ________ in Texas politics. The correct answer is: interest groups

The Lack of Strong Parental Figures Causes Juvenile...

The Lack of Strong Parental Figures Causes Juvenile Delinquency Imagine a thirteen-year-old boy living with his mother. His parents have been divorced since he was four-years-old. He has never really known his father and therefore uses his friends for his male role models. His mother has to work two jobs to support her family and is therefore not there to spend much time with her child. This is the type of child that is normally delinquent. Add to this scenario a group of teenage friends that are involved in delinquent activities and it is almost guaranteed that a juvenile delinquent will emerge out of this situation. In an interview that I conducted with a juvenile corrections officer this scenario†¦show more content†¦The only problem with this is that children do not need just a male and female role model in their life; they need a good male and female role model in their life. In this case it is not quantity of role models it is the quality of role models in an individual’s life. The main theory that best supports this inte rview is Hirschi’s social bond theory. This theory suggests that there are four elements of bonding that tie the individual to conventional society and thus prevent delinquency (Bynum and Thompson, 1999: 193). These elements are: attachment, commitment, involvement, and belief. According to this theory, if all four elements are present in an individual the individual will not commit delinquent acts. Yet if an individual lacks even one of these elements, that individual has a higher likelihood of committing delinquent acts. Hirschi said that there is large variation among individuals in the amount of attachment, commitment, involvement, and belief in conventional behavior and therefore there is variability in their ability to resist deviant and delinquent conduct (Bynum and Thompson, 1999: 193). He said that delinquents tend to have relatively weak social bonds and consequently feel little remorse for violating generally accepted social standards (Bynum and Thompson). The find ings in a study of four-thousand youths conducted in the cities of Denver,Show MoreRelatedJuvenile System1063 Words   |  5 Pagesdelinquent crimes. Focusing on what spawns delinquency in juveniles today, parenting is essential. During my visit to family court with fellow classmates I was honored to observe real live cases involving teenagers, and their parents. It was obvious that one main issue in the U.S. Juvenile Delinquency system is the lack of family structure. Family and delinquent relationships interconnect, ultimately, resulting to the core of delinquency. The articles â€Å"Juvenile Delinquency and Family Structure†, by Anika DoggettRead MoreCauses And Consequences Of Juvenile Delinquency Essay1657 Words   |  7 PagesCauses of Juvenile Delinquency Delinquent behavior has been a serious and expensive problem in American society for a prolonged period of time. Although the delinquency rate has declined, it is still one of the highest in comparison to other countries in the world. Discovering a single cause of juvenile delinquency is difficult, but there is no doubt that a combination of various theories and factors could point researchers in the right direction of establishing a source. Theory and researchRead MoreThe Role Of Parents Absent Homes Are More Frequently Perpetrators Of Crimes1382 Words   |  6 Pagescontributing factors in juvenile delinquency. This research paper will show evidence that adolescents in father absent homes are more frequently perpetrators of crimes. The independent variable is adolescents raised in father absent homes and the dependent variable is how they are more frequently perpetrators of crime. The relationship and attachment a child has with his/her parents is a main contributor as to how the child will behave and develop throughout his/her life. When a father figure is absent inRead MoreThe Death Of South Korea1667 Words   |  7 Pagesto support himself, however, he turned out to be a chronic offender as he got older.† This tragic case basically shows how misdemeanor become a chronic offender. Based on this case, this position paper will figure out the problems which cause juveniles to be chronic offenders and how juveniles could be prevented from becoming chronic offenders. Chronic offender is a delinquent offender who is arrested five or more times before he or she is 18 and who stands a good chance of becoming an adult criminal;Read MoreThe Relationship Between Race and Juvenile Delinquency1965 Words   |  8 PagesThe Relationship Between Race and Juvenile Delinquency Four years now researcher in the fields of psychology sociology, genetics, and the juvenile justice system have contemplated the reason why some youth turn to delinquency and violence. To investigate the reasons, for some adolescents you would have to research on a case to case basis could fall into one category of multiple categories stemming, why they act the way they do and what cause these reactions. Some researchers may want toRead MoreUnderstanding Juvenile Delinquency in the United States2225 Words   |  9 Pages(USDOJJDP, 2011a). Juvenile delinquency is defined by Webster’s dictionary as â€Å"conduct by a juvenile characterized by antisocial behavior that is beyond parental control and therefore subject to legal action† (â€Å"Juvenile delinquency,† n.d.). A number of jurisdictions have been exerting effort to prevent minor offenders from involvement in the juvenile delinquency system (USDOJJDP, 2011b). Efforts have been made due to the emphasis on detrimental effects of juvenile delinquency and confinement on youthRead MoreEssay on What lies in the future of our youth? 2611 Words   |  11 Pagesneed to take the time to mold today. Youth delinquency is a massively growing problem in the United States today. Youth delinquency â€Å"refers to abnormal social or legal behavior by children or adolescents, for dealing with juveniles, such as juvenile detention centers. There are a multitude of different theories on the causes of crime, most if not all of which can be applied to the causes of youth crime† (Youth Delinquency, 1999 p.1). A youth (juvenile) delinquent is one who repeatedly commits crimeRead MoreThe Role Of Family Structure And Youth Essay1678 Words   |  7 PagesIntroduction News and media outlets have observed an increase in delinquent crimes committed by children under the age of 18. What causes a child to embark on such destructive paths at such young ages? Children are our future; they must be raised well to become the next Einstein, Oprah, Obama and etc. Raising a child starts within the home. Not all families are nuclear families consisting of a mother and father. Some families are single parent families where there is only one parent or even extendedRead MoreThe Effects Of Family Conflict On Boys2803 Words   |  12 Pagesas delinquency. The term has also been used to label those who are engaging in criminal behavior prior to adulthood: juvenile delinquency. Researchers have made numerous attempts to understand why juveniles become delinquent in the first place. Literature Review Ever since the mid-20th century, an ever growing number of divorces and strained family relationships has increased the pressures felt by the children affected by this dilemma, thus increasing the chances of juvenile delinquency. DueRead MoreDifferent Phases Of Normal Human Development3544 Words   |  15 Pagesthat children who grow up in homes where they have a lack of warmth and support, whose parents lack behavior management skills, and whose lives are considered to have conflict or maltreatment will more likely be delinquent. On the other hand when there is a supportive family who has the ability to protect children even in a hostile and damaging external environment, these children have a lower risk in participating in delinquent behaviors. Parental monitoring and supervision is an important characteristic

What Should Be The Punishment For Child Marriage - 845 Words

The first page on chapter seven talks about what should be the punishment for child marriage. Women that was sitting on the group with the nose covered with their saris kept chanting out â€Å"punishment for child marriage†. The women wanted the punishment for child marriage to be one month in jail for the parents and all concerned. Basic needs for the parents if they go to jail for one month are food, clothing, health treatment, education, housing, rightful work, and rightful rest. The first page also talk about what are the fundamental rights of women. And what must police consider before making an arrest. I feel like the police should consider a lot of things before arresting a lady because women are different from men. The lesson that I learned from chapter seven is that a women who gets out of line may have acid throw on her. It will burn and dissolve her flesh. Leaders of women’s association in some neighborhoods have been disabled by acid, simply because peopl e objected to women organizing. Rape, trafficking of women, very early marriage, inhumane punishment and dire poverty are other blights. After reading this about all the women that this happened to I feel sorry for them because I feel like they shouldn’t have acid throwing at her because she decided to get out of line. That is someone else daughter you should treat her with respect even though if she don’t give it back to you. Another thing that I learned while reading chapter seven was the BRAC legalShow MoreRelatedSpanking Young Children1366 Words   |  6 PagesEncyclopedia of Marriage and Family†, spanking is often referred as; â€Å"one or two flat-handed swats on a childs wrist or buttocks, but would not include a beating with a whip or a belt, for others, spanking also includes slaps and pinches to the leg, arm, back, or even the head, as long as no marks are left†. While some parents favor spanking children, others are against spanking children b ecause they feel that teaching them and giving them consequences is the way method for a child to behave. I believeRead MoreThe Sexual Offences Bill 2015 Essay1255 Words   |  6 Pagesvery strong link to the subject of child marriage in Nigeria hence the reason of its examination as it relates to child marriage and the CRA in line with the legal implications if it were to be made law. The SOB has left a trail of controversy with regards to its provisions on matters such as child marriage, age of sexual consent and pedophilia. To start with, section 7(1- 4) of the Bill states; (1) A person who commits an act which causes penetration with a child is guilty of an offence called defilementRead MoreAnswers on Questions Regarding the Relationship between Violence and Child Development1338 Words   |  5 Pagesthis day corporal punishment remains a widely used technique of discipline. It is a form of physical punishment which involves inflicting pain on another individual deliberately as a punishment for an offence, disciplining a wrongdoer or deterring a behavior which is considered to be unacceptable. Corporal punishment may occur in the homes, schools or judicial settings. (Donnelly Murray, 2005) One of the greatest debates that are surrounding corporal punishment is whether it should be used or notRead MoreExecuting The Innocent Gifts By Jeffery Ferguson978 Words   |  4 PagesExecuting the Innocent gifts Thousands of murdered children have helped us stand behind the death penalty. They have taught us to also stand behind the definition of Capital Punishment, as the Oxford English Dictionary reads â€Å"Capital Punishment is the infliction of death by an authorized public authority as a punishment of a crime.† (Augarde, A.J. The Oxford Dictionary. Oxford: Oxford UP, 1981.print. pg. 343.) These murdered children have helped us also stand behind the Oxford English DictionaryRead More Corporal Punishment in Schools Essay1340 Words   |  6 PagesCorporal Punishment in Schools I wrote this paper for Contemporary Moral Issues class. This was an assignment of our choice and I chose to do this topic, because the week before in Intro to Education we had discussed discipline methods and I was astonished to learn that corporal punishment still existed in schools. I am hoping that by including this piece of work on my webfolio others will become aware that corporal punishment is alive and used often in our schools. In theRead MoreEssay Differences Between Indian and American Culture1472 Words   |  6 Pagesdifferent style of marriages, education system, and family relationship. The first difference between American culture and Indian culture is marriage. A wedding is a great social event in our society, which establish a new bond between two individuals and families. Marriage is a joyful occasion with plenty of music, dance, partying and merrymaking. It also brings together a long-lost friends, relatives and acquaintances. In India, the parents choose the mate for their child, which is called anRead MoreSame Sex Marriage Should Be Legal894 Words   |  4 PagesSame sex marriage is already legal in 37 states, but it it s still banned in 13 states. A normal marriage has always been between a man and a woman marriage is for procreation and should not be extended to same- sex couples because they cannot produce children together. A human child should have a mother and a father. Gay marriage is the opposite to the word of god and is incompatible with the beliefs.† Marriage is a union between one man and one woman, designed of god to last so long so long theyRead MoreTruman Capote s Cold Blood1620 Words   |  7 Pagesno matter what crime is done, the form of capital punishment should not be used. Truman Capote states, â€Å"i feel that due to the violence of the crime and the apparent utter lack of mercy shown the victims, the only way the public can not be absolutely protected is to have the death penalty set against these defendants†(257). Capote strongly believes that the persecution of humans is inhumane for any trial. However, grave crimes such as intentional mass murders or any degree of murder should face theRead MoreThe Return Of Martin Guerre Analysis1489 Words   |  6 Pagesten-year-old spouse Bertrande de Rol. Unlike most marriages, the Guerre marriage was not consummated until eight years after their wedding. Bertrande’s parents initially suspected Martin was impotent, and urged their daughter to have their marriage annulled. Bertrande, however, stayed with Martin and paid a visit to a local â€Å"doc tor† who was said to be able to lift spells of impotency. It was then, after eight years, that the couple welcomed their first child. While Bertrande had claimed that a witch hadRead MoreMovies That Capture Our Hearts1746 Words   |  7 Pagesall of the above movies have. The love stories of all are ones of infidelity, yet that does not change their category. While the media may frown on adultery, the depictions that are often shown are ones of love, which challenge the view to look past what is the stigma and more into their very soul. The viewer, in most of the examples, finds themselves rooting for a romance that they never would have seen themselves being happy about before viewing the film. There is no reason, however, to feel bad

U.s. Illegal Immigration And The United States - 2232 Words

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The Effect Of Ink Color ( Cool, Warm And Black ) On The...

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Implementation of Marketing and Entrepreneurship

Question: Discuss about the Implementation of Marketing and Entrepreneurship. Answer: Introduction: The impression of marketing involves miscellaneous extrapolations among diverse commercial dynasties and the social order. It demonstrates the schedules associated to construction and dissemination of goods and facilities to discrete intensities of functioning centers alongside the penetration of impeccable approaches of brand credentials policy. The ethics and practices of formulating aptitudes high spot varied topographies of marketplace values, business programs, and suitable preparation of targets to plan and implement the objectives agreed by the efficient innovativeness on the source of appraisal of the edifice of manageable possessions. The stresses of the customers besides the administrative assertiveness flash the quantified events of marketing investigation (Beatty et al. 2013). Company and Product Figure: Logo of the Corporation (Source: www.wherescape.com, 2016) The organization of Vodafone has spontaneous and stern activities which cherish multifarious harvests as regards the deliberate controlling and functioning maneuvers to involve a huge division of onlookers in the discreet segments of Australia. The Business emphases on the activities en route for commercial recreations of intelligence and create a robust dais concerning the significant stratagems of communicating facilities, and yet observing the diverse groupings of persons concomitant with the industry. It positions as the key portable mobile and wireless service benefactor to articulate rational explanations to discrete interacting operations and broadcast fertile prospects to the community (www.vodafone.com.au, 2016). The administration has unveiled exceptional associations amongst the workforces in addition to the stakeholders to augment the status of depiction and accomplish a platform of stability in the series of responsibilities though succeeding the decent and authorized customs of the supervision. It is an intercontinental division that integrated the expedients by way of the links with Hutchison 3G. The functional innovativeness accents on the agendas toward marketable restitutions of perspicacity and fashion a robust viewpoint with regard to the substantial strategies of shared conveniences nevertheless, recognizing the marked programs of societies affiliated with the professional segment. It assists as the leading transferable and wireless service promoter to outbound convincing commitments to serve distinct socializing operations and pass on dynamic plans to the civilized society with almost ministering seven millions of manipulators. It accredited A$4 billion annual proceeds with the a ccomplishment of third place as the transportable and resourceful unit vending mobile operational maneuvers while challenging with Optus in addition to Telstra (www.vodafone.com.au, 2016). The networking expertise has presented 4th generation privilege of internet arrangements founded on portable operations of pocket 4g Wi-Fi modem. It establishes the competence of practical influences for initiation of wireless design on sets of protracted freehold for the culmination of promptness of broadcast system of 4th gen. It facilitates the solicitation of comforts on the boards of advanced drift of data above and beyond the records of information through dynamic interposition of terminals. The far-reaching time of devising of communications of extension through trimming of signs in the electronic scheme of interacting with enhanced magnitudes of data devises the verification of the treating of facts in a high-tech style of methodical and rational campaign in the scientific field. The contention of evocative assets with lengthy era of sustainable labors have strapped the association in the direction of superior incorporation of realities of affability and working out of wide-r anging apparatuses as well as elements of messaging. This occurred as a result of the assets of software and unassuming formulae of structures. There are abundant choices of discovering the web-applications to acquire the preferred upshot for the handlers. There are prospects of roaming adjustments in a wider landscape of places to access the services of Vodafone unit in the republic of Australia (Bajric, 2016). The device has the capability of involving unto thirty compatible digital sets while plugged in to the circuit of connectivity. It has the modernized system of linking the personal as wells as business paraphernalia. It encompasses a bursting 20MHz permission of band that reflects a speculative technical advantage over the competitors. There exists the detachable battery of 1780mAh unit that delivers 6 hours of operative sequence with comparatively lighter arrangements of usages from an exceptional pattern of smart phone, tablet etc. It has the facilities of connecting to hotspot with updated terms utilities with a little power button having a single inch of monochrome visual display through LCD monitor. The USB micro sized port for providing charge as well as linking to computer sets lies at the lower face of the set. There are dual schemes of ports for fixing peripheral antennas. It requires just twenty seconds initializing the procedure of startup with fewer seconds to create the Wi-Fi links. In the stage of Quick Start pattern of working phenomenon, the battery usage is simply very less to promptly propage the significant signals( Gizmodo.com.au, 2014). Figure: Pocket 4g Wi-Fi modem (Source: www.gizmodo.com.au, 2016) The investments are owed in the perceiving of possessions corresponding to manpower, sterilizing of classification to ensure provincial spirit of related acquaintances, variety of business occasions, and production of returns besides the construction of stocks to signify market standards. The specialized essence of Vodafone has agreements with strategies to procure market preoccupied methods converging on seizing 22 millions of viewers. It breaches the prestige of exploring the purposes and essentials of patrons to distinguish the securing verdicts for various features of stuffs and accessibilities. The inventive spirit of Vodafone enfolds the revelation to the predictable and disproportionate calls using a mixed range of sketches with software in addition to hardware expedients to justify the diverse opportunities of gratification. The establishment deals with applicable networks to ensure unperturbed measure in segmenting the essential data over and done with graphical procedure of illustrations of visual aids, contacts, packages of correspondences, soundtracks, live conversations, comprehensive organization of programs and so on (Powell, 2014). The uploading as well as download transmission of documents differs with eminent extents of the movement of the signals to obligate vibrant measures of primarily dual categories of conservation of pace. There have existed sweeping deviations in the real-world augmentation of the climatic panorama as experimented in wide-ranging occurrences of the curtailed discharge of carbon constituent. This devours a reinforcing inspiration on the industrialized applications to accept the phase of carbon tracks excluding slender upsurge that build up the implication of regimented supervision of vitality (Mullins and Walker, 2013). Target Market The authorized directive of informational measurements and the demands of the spectators rendering to their appeals deliver assurance of functioning motivation as well as sustenance on behalf of the organization. The administrative efforts to screen the proceedings of consistent and supplementary calls express the annual accounts, amending the economic rates and values of stuffs. The entity communicates the prevailing and corrective schedules to control manifold circumstances for diverse obligations which constitute the essential steps of business detections. The marketplace sector encircles a widespread facet of the constant and available precincts with the interacting conveniences that circumscribe the countryside in addition to the metropolitan inhabitants (Keller et al. 2011). The conurbations besides the outskirt of the country subjugate a stout room to have conspicuous assets of the valuable dealings. The technical viewpoint fixes the vital structures to broadcast the approval of the facilities concentrated to the societies. The communal publics are prominently interested to acquire the humble procedures of effective plans that garb the firmness of bagging the cost-effective agreements and promotional offers on distinctive situations. The bucolic in addition to the city publics get involved straightforwardly through proper systems of dealings of package manageable to them. There are wide-ranging outlines of decisions and productive concessions on divergent resolutions to update the societies grounded on their dwellings. The Corporation gives long term justifiable possessions on the stock of dealings and anticipates contributing assimilated tactic so as to present perfect techniques of withholding and security of data. This generates the promise to elevate the structure of available and preserved amassing of statistical signals in the architectural programing (Holweg and Helo, 2014). The manufacturing pursuits monitor the exploration and enlargement of machineries for fashioning innovative products as well as realizing the odd jobs conferring to the stresses of the social order. The subsequent sales provision of the culture has prodigious connotation in attending the publics. There are accessible conveniences for undeviating contact with the commercial heads besides the responsible units to precisely convey their opinions on the worth of packages and recommend rewarding instructs. The watcher has the latitude of referring correspondences, communications through Facebook, websites or Twitter, Linked In and other convenient platforms (Mattson, 2012). There is sinuous technique of collaborating from side to side the facilities of positioning of standing arrangement and schmoozing projects of Vodafone. The force of proficiency is regularly formulating innovative principles with a convinced determination to enlighten the footraces challenged by the individuals. The market responsibility in the countryside experience has advocated the publics to be cognizant of the messaging philosophies. The persons in the landscape of rural settings have become sensible of mechanical intensification. They are adopting the culture of technical aspirations to mature the brainpower and espouse rationalized methods of submission to automated workings and contend with the metropolitan lifestyle. The operation of the existing possessions of concomitant institute of Hutchison 3G has strengthened the assimilation to possess a reinvigorated form of growing the target regions transversely throughout the nation state (Nolan, 2013). The market saturation policy of the division executes the knowledgeable insolence to extemporize restored facets of considering the people in a tough situation. The commencement of the presentation of networking of the organizational stuffs in conjunction with the physical accommodation of the different constituents on the chip relies on the classification of conventions constructed on the linguistic codes of software developmental system. The business moves ahead to promote the communications over and done with operational and correspondents media as regards the conveniences accessible in 4G disclosure to the abodes wherever the indicators are enthusiastically presented. There are agencies, purposeful set ups using superior architectural dais for scientific situations, wireless networks, modems and all that to overhaul the scheme of messaging acquaintances at wide-ranging creativities. The personalities, assemblages of recruits associated to commercial actions, provincial establishm ents having various operational subdivisions as well as the sectors devising systematic entrance to the internet plus mobile acquaintances are linked to the Syndicate of Vodafone at Australia (Luan and Sudhir, 2010). Marketing Strategy The marketing policy accords with showing a relationship with the price of a foundation or delivery of product to bond with the clients for vending and promoting the precise harvests or provision. The method embraces choosing the goal over and done with unadulterated methods of market analysis, consideration in addition to market dissection to capture the awareness and objectives of the patrons while endeavoring to fluster the assessment of the artifact (Peck et.al. 2012). The Business purposes to entertain the requirements of the regulars besides monitoring the events of communal sequence in addition to the situation. The well-organized as well as premeditated practice of the schedules and routines of the workforces empower the purposeful entity to persuade and endow the budding features of the personnel and escort them in skillful fashion. The organization and the different supports of the commercial and societal domain are moderately sentient of the happenings of the Vodafone enti ty that realizes the essence of provisions to build up the qualitative methodology to harvest healthier outcomes. Figure: Marketing Strategy (Source: (Bajric, 2016) Conclusion The technological revolutions have dignified the existing generations to trace the conference of hi tech dominion of Assessment and additions and accomplish reasonable presentation of the positive technical responsibilities of announcement approaches of unified method of commercial happenings. This predisposed the promotional advantage of the philosophies of the inexpensive investigation amongst diverse administrations that effort to compose primary communities in the advertising world.. There ensues to be controlling topographies of the essentials of product formation, rotation and verdict of the proficiencies of the industrial components of the business conferring to the communal, dogmatic, financial and permissible values. Bestowing to the perceptions of Powell (2014), the challenge to globalize the conveyance arrangement with the seamless objective of construction of paraphernalia as well as software apparatuses thwart the admittance of new contestant to the marketplace. The supe rvision of the wide-ranging participants embraces the real approach of exchange of messages amongst the diverse workforces who have assorted assistances en route for the corporation along with the culture References Bajric, N. (2016). Vodafone Pocket WiFi 4G hotspot. [online] PC World. Available at: https://www.pcworld.idg.com.au/review/vodafone/pocket_wifi_4g/539645/ [Accessed 23 Sep. 2016]. Beatty, J., Samuelson, S. and Bredeson, D. (2013). Business law and the legal environment. Mason, Ohio: South-Western Cengage Learning. Cemal, Z., Azize S., Hakan K., and Mehtap . (2011) "The Effects of Brand Communication and Service Quality In Building Brand Loyalty Through Brand Trust; The Empirical Research On Global Brands", Procedia Social and Behavioral Sciences, 24, 12181231 Chernatony, L. and McDonald, M. (2012) Creating Powerful Brands, 4th ed. London: Routledge - Page 244 Chiavetta, D. and Porter, A. (2013). Tech mining for innovation management. Technology Analysis Strategic Management, 25(6), pp.617-618. Gizmodo.com.au. (2014). Vodafone Pocket WiFi 4G Review: Portable, Powerful, Pedestrian. [online] Available at: https://www.gizmodo.com.au/2014/02/vodafone-pocket-wifi-4g-review-portable-powerful-pedestrian/ [Accessed 23 Sep. 2016]. Holweg, M., and Helo, P. (2014). Defining value chain architectures: Linking strategic value creation to operational supply chain design.International Journal of Production Economics,147, 230-238. Keller, K. L., Apria, T. and Georgson, M. (2011) Strategic Brand Management: A European Perspective, 3rd ed. San Francisco: Jossey-Bass Kruse, D. (2013). Sharing ownership, profits, and decision-making in the 21st century. Bingley, U.K.: Emerald. Luan, Y. and Sudhir, K. (2010). Forecasting Marketing-Mix Responsiveness for New Products. Journal of Marketing Research, 47(3), pp.444-457 Mattson, E. (2012). Promotion and Marketing Communications. New Delhi: World Technologies. Mullins, J. and Walker, O. (2013). Marketing management. New York: McGraw-Hill. Nolan, S. (2013). Talent management. Strategic HR Review, 12(4). Peck, H., Christopher, M. and Clark, M. (2012) Relationship Marketing, 5th ed. London: Prentice Hall Powell, T. (2014). Strategic management and the person. Strategic Organization, 12(3), pp.200-207. Venkatesan, R., McAllister, L. and Ganesan, S. (2010) CRM in Data Rich Multi-channel Retailing Environments: A Review and Future Research Directions. Journal of Interactive Marketing, 24(2) Vodafone Australia. (2016). Mobile Broadband Modems with Vodafone.. [online] Available at: https://www.vodafone.com.au/mobile-broadband/modems [Accessed 23 Sep. 2016]. Vodafone Australia. (2016). Prepaid Mobile Broadband with Vodafone.. [online] Available at: https://www.vodafone.com.au/mobile-broadband/prepaid [Accessed 23 Sep. 2016]. Wherescape.com, (2016). WhereScape - The Pioneer in Data Warehouse and Big Data Automation Software. Available at: https://www.wherescape.com [Accessed 23 Sep. 2016].

White Collar Crime free essay sample

The definition of white collar and white collar crime * Various types of white collar crime B. Thesis statement: There are 3 causes of white collar and 5 way to combat with white collar crime. II. The cause of white collar crime is opportunities to commit crime. A. The loophole of the law and security B. An individual well known the operation of a company, the chances to commit fraud is higher. III. Second causes of white collar crime are workers situational personal pressures. A. Direct pressures surrounded by their environment. B. Leader gives a command to achieve impractical performance objectives at any cost. IV. Third causes of white collar crime are issues of pertaining to honesty. A. Moral principles B. Obtain a universal meaning of integrity V. First way to fight with white collar crime is tighten laws and punishment. A. Money penalty or fine B. Imprisonment 1. Explain why imprisonment is useful. VI. Second way is enforcement by government. A. Commercial Crime Investigate Department (CCID) specialized investigate white collar crime. B. The Securities Commission Working Outline VII. Third way to prevent happen white collar crime is set up a corporate program. A. Bank Negara Malaysia increases the safety of check. B. Forensic Technology Services (FTS) to decrease and avoid computer crime or e-fraud. VIII. The 4th ways is build positive moral principles in white collar criminal mind. A. High education and it gives them the authority to do something that is not right. IX. Other minor way to prevent and reduce the white collar crime. A. Maintaining accurate and complete internal accounting and financial records. Developing strong leadership and cohesive work groups C. They are supposed to monitor their business and keep in touch the relationship who involve in financial units D. They can set up a physical system to protect their assets E. Not relying solely on one person to perform an important function or critical task. F. Company make sure white collar’s job and plan are under control. G. Manager should carry on a file that contain private background and up to date economic standards of white collars X. Conclusion: This research paper had said opportunities to commit crime, workers situational personal pressures, and issues of pertaining to honesty are the three reasons to commit white collar crime. Furthermore, tighten the law and punishment, enforcement by government, set up a corporate program, build positive moral principles in white collar criminal mind, and others minor ways to prevent and reduce white collar crime are the five methods to fight with white collar crime. The Causes and Ways to Combat White Collar Crime In Malaysia Some people might do not know what â€Å"white collar† is. According to Farlex (n. d. ), definition of white collar is an expert employee who gets a designating salaried. On the other hand, another definition is related to the office or experts workers whose works usually do not include physical energy or tiring of a uniform or standardized work dress (White-collar, n. d. ). According to Sutherland (1949), â€Å"White collar crime may be defined approximately as crime committed by a person of respectability and high social status in the course of his or her occupation†( as cited in Lim, n. d. ). Fraud, bribery, insider trading, embezzlement, computer crime, copyright infringement, money laundering, identify theft, and forgery are a part of type of white collar crime that most people knows. Nowadays people can read news reported about white collar crime. White collar crime will cost a lot of money in every country if government do not concern about it. Therefore, government should take action to white collar crime before the problem become more serious. Why employee will commit white collar crime? How people to combat white collar crime? Here have three causes mention and explain clearly why employee will take risk to commit white collar crime such as opportunities to commit crime, workers situational personal pressures, and issues of pertaining to honesty whereas there also have five ways to combat white collar crime such as tighten the law and punishment, enforcement by government, set up a corporate program, build positive moral principles in white collar criminal mind, and others minor ways to prevent and reduce white collar crime will give in details in the following. First of all, the cause of white collar crime is opportunities to commit crime. Hirschi and Gottfredson (1987) explained white collar crime unlike other common crime, the reason they contravention of the law is not similar with normal crime†. In addition, there are different response from official between white collar crime and normal crime (Hirschi amp; Gottfredson, 1987). It is not clear between both terms itself, however, normally both terms have a correlation with it, and actually normally crime is less serious or less unsafe or less harmful to public value or social compare with white collar crime (Sutherland, 1983; Will, 1987 as cited in Hirschi amp; Gottfredson, 1987, p. 15). As the result, the loopholes of the law will benefit to employee when they take this as an opportunities to commit white collar crime. According to Dr. Yusof Nook (1993) and Joseph Eby Ruin (1996), when a employee well known the process of a company, a certain level of trust, especially the employee become the only one who know the system, there a big opportunities to let them commit white collar crime for instance, money laundering or computer crime. Second causes of white collar crime are workers situational personal pressures. When workers situational personal happened? It occur when they having direct pressures surrounded by their environment. The highest frequency is they having high personal debts and financial losses. Apart from that, leader gives a command to achieve impractical performance objectives at any cost also consider one of the factors of situational personal pressures. These will encourage them to commit fraud to their company (Nook, 1993; Ruin 1996). Third causes of white collar crime are issues of pertaining to honesty. According to Dr Yusof Nook (1993) and Joseph Eby Ruin (1996), individual honesty factors refer to every individual’s personal rules of moral principles†( as cited in Lim, n. . ). This factor appears looks like to be clear-cut determination of a people’s integrity, but this problem in reality is more multipart than what we had thought about it. Thus, people should obtain a universal meaning of integrity and untruthful conduct, and identify which ethics to accept when developing a universal characteristic of integrity. The most significant is before internalizing a typical of integrity and being nature rewarded for integrity behavior, people requirements to be always toughened for integrity conduct (Nook, 1993; Ruin, 1996 as cited in Lim, n. . ). ). White collar crimes are become more and more serious recent times. People must concern and think how to fighting with white collar crimes before it out of control. The first and most common way to fight with white collar crime is tighten laws and punishment. According to Ball and Friedman (1997), money penalty or fine and other forms of non-criminal sanctions are classified as â€Å"civil† or regulator y sanctions†( as cited in Lim, n. d. ). Nonetheless, they also said only straightforward imprisonment is usually considered as criminal sanctions. Government who like to use imprisonment as a sanction said that the impact of white collar crimes is very serious so they need more cruel punishments to criminals. Besides that, most of the white collars criminal basically are very success in their life on morality. Thus, imprisonment is a very useful way restriction to white collar criminal. The reason they will feel shame is because they will feel shame of it when other people know they had the experience of imprisonment (Ball amp; Friedman, 1997 as cited in Lim, n. d. ). According to white collar criminal testimony, even only six month imprisonment punishment was most terrible by white collar criminal (Braithwaite, 1984; Clinard, 1952 as cited in Lim, n. d. ). On 17 September 1993, the Parliament had modified the punishments to white collar criminal in Malaysia. A mandatory least term of imprisonment (one year) with mandatory whipping, and the court have the right to plus fine to the same criminal when the white collar criminal that violate of trust below law section 406 to 409 and cheating below section 420 of the Penal Code (Lim, n. . ). Next way to reduce white collar crime is enforcement by government. In Malaysia, government had a main organization, which is Commercial Crime Investigate Department (CCID) specialized investigate white collar crime. CCID help The Royal Malaysia Police to investigate white collar crime cases. Nowadays white collar crime cases had become more complicated, it makes CCID hard to investigate. Hence, extra manpower and equipments, and Forensic Computer Laboratory (established in 1 January 2005); it helps CCID faster and easier when investigating white collar crime. The changes in enforcement makes police very successful reduce the white collar crime. What’s more, police also deletion millions of ringgit from white collar crime. As the result, enforcement successful prevents the loss of millions ringgit and reduces the white collar crime. The Securities Commission from the time 1993 year was prosecuted 110 people on corporate fraud cases such as provides deceptive information to insider trading and fraud (Lim, n. d. ). Inspector-General of Police Tan Sri Ismail Omar mention that police will cooperation with banks or trade associations to overcome cheating cases. Apart from that, he also stated police will come with a better way to reduce the white collar crime (as cited in The Star Online, 2010). DCP Mohd Shukri, who is the 18th police leader in Perak, stated that he can protect people and can reduce the white collar crime in 2011 (as cited in The Star Online, 2010). Third way to prevent happen white collar crime is set up a corporate program. Bank, financial institutions, and companies are the location that always happen white collar crime because there are a lot professionals. The probability to happen white collar crime is higher. Therefore, three of these places should take action to prevent white collar crime. Bank Negara Malaysia has given an instruction to every commercial bank to improve the safety characteristics of check to prevent white collar criminal used fake check instead of the real check. The paper is sensitive to chemical substances; normal ink pen and ultra-violet ink pen will dissolves when mix with water is the characteristics of the check. â€Å"Account Payee Only† show on the check the purpose is to prevent the third person taking out the money from the account. Using electronic payment instead of using check is a good method to reduce white collar crime. Besides that, Bank and credit cards users should always check the procedure to prevent credit card fraud (Lim, n. d. ). KPMG Malaysia has established a new department, Forensic Technology Services (FTS) to decrease and avoid computer crime or e-fraud. In the past three years, â€Å"KPMG analysts use the latest techniques, including data extraction, data storage, data mining and visualization, password cracking and de-encryption, to provide a cost-efficient resolution to data investigation† (New Straits Times, 2005 as cited in Lim, n. . ). Therefore, FTS can from an empty monitor into a picture of criminating support. In addition, way to reduce white collar crime is build positive moral principles in white collar criminal mind. People who work at managerial and administrative levels are tending to be more involved in this crime. The reason is because they have the high education and i t gives them the authority to do something that is not right. High level leaders should be the model of moral principles and honesty to overcome this trouble. An agreement of business moral values is not only to read, to sign, but also to follow by managers and employees (Lim, n. d. ). Last of all, there also have other minor way to prevent and reduce the white collar crime. The company should always double check the maintaining exact and entire interior accounting and monetary records. Therefore, white collar criminals are harder to commit fraud. On the other hand, corporation should build a strong headship and work groups. They are supposed to monitor their business and keep in touch the relationship who inv lve in financial units, for instance, debtors, creditors, vendors, and buyers. They can set up a physical system to protect their assets, which no trouble in replaceable or exchangeable standards in the market such as goods and money. There is a huge opportunities to happen white collar crime when the company is only rely on a single person to achieve an significant project or task. Therefore, company gives a task or project in a gro up will be more secure. To avoid the fraud attempts, company make sure white collar’s job and plan are under control. Moreover, manager should carry on a file that contain private background and up to date economic standards of white collars. On the top of the examination and deception detection, if white collar had broken the rules during the examination, the person who takes function in examination can identify deception. Although deception detection is not the major cause, but if view it in the long period, a suitable reaction by the society may construct an expert trustworthiness. It also helps out company to avoid risky and prevent the huge losses (Lim, n. . ). All in all, this research paper had said opportunities to commit crime, workers situational personal pressures, and issues of pertaining to honesty are the three reasons to commit white collar crime. Furthermore, tighten the law and punishment, enforcement by government, set up a corporate program, build positive moral principles in white collar criminal mind, and others minor ways to prevent and reduce white collar crime are the five me thods to fight with white collar crime. Government must pay a lot of attention in white collar crime. This is because white collar usually had the higher education compare to other person. They may use high techniques to hide when they decide to commit white collar crime. Thats why government must take action before it become more serious. Additionally, once government had given new methods to arrest and reduce white collar crime, nation also must follow instruction given by government and cooperated with government. There is no way to eliminate white collar crime if nation do not want to cooperate with government.

Apple Marketing Plan

Executive summary This report illustrates the marketing plan that Apple Incorporation will adopt in introducing and marketing a new product, viz. the iPhone 5s. The marketing plan outlines the iPhone’s strengths, weaknesses, opportunities, and threats. In the course of introducing the new product, Apple Incorporation intends to achieve a number of objectives within the first two years.Advertising We will write a custom research paper sample on Apple Marketing Plan specifically for you for only $16.05 $11/page Learn More The objectives mainly relate to the market share and sales volume as illustrated by the first and the second year objectives. The issues that are likely to be encountered in the process of marketing the iPhone 5s are clearly illustrated. Considering that iPhone 5s is a new product, the firm will adopt a comprehensive marketing strategy, which entails the adoption of product positioning and marketing mix in introducing the new produ ct in the market. Moreover, the report also illustrates the marketing research, the budgets, and control and implementation strategies that will be adopted to ensure that the product is successfully introduced in the market. iPhone 5s SWOT Analysis From the competitive review, it is evident that the smartphone market is becoming very competitive. The industry’s competitiveness arises from the high rate at which firms in the industry are investing in research and development in an effort to come up with new mobile device technologies. In a bid to succeed in the competitive business environment, it is essential for a firm’s management team to develop a comprehensive understanding of the internal and external business environments (Anandan, 2009). Similarly, an organization should understand a product’s strengths, weaknesses, opportunities, and threats prior to introducing the product in the market to aid in determining whether the product has an opportunity of ach ieving future market success upon its introduction (Armstrong Kotler, 2012). Changes arising from the internal and external business environments have a significant impact on products’ competitiveness (Stevens et al., 2006).Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The SWOT model can assist organizations in analyzing the internal and external business environments and their impact on the product, hence implementing the necessary adjustments (Armstrong Kotler, 2012). Below is an analysis of the iPhone 5s strengths, weaknesses, opportunities, and threats. Strengths Superior quality Apple Incorporation will design and develop the iPhone 5s peculiarly in order to attract the targeted customers by integrating the concepts of innovation and creativity. The firm will ensure that the process of designing and manufacturing the iPhone 5s follows the set quality standards. Moreover, the production team will ensure that unique features and product characteristics are integrated, which will contribute towards development of a unique customer experience. Some of the features that will be taken into account in the process of manufacturing the iPhone 5s include features such as smarter multitasking, AirDrop, and control center. These features will provide customers with an opportunity to do diverse things in an easier, faster, and a more enjoyable manner. Effective marketing   The firm will ensure that customers understand the benefits that they can derive by purchasing the iPhone 5s. Thus, marketing professionals will be integrated in the process of introducing and marketing the iPhone 5s, which will play a fundamental role in creating sufficient and effective marketing awareness hence influencing the consumers’ to purchase the iPhone 5s. Brand identity, brand promise and product value The iPhone 5s will contribute towards development of the firm’s brand identity. The iPhone 5s will enable the customers achieve the brand promise. The brand promise will be enhanced by the iPhone 5s quality, functioning, and design. iPhone 5s will remarkably improve the consumers’ social class and status. Weaknesses High price Apple Incorporation has set the price of the iPhone 5s at a relatively high price point compared to other smartphones offered by Blackberry, Android and Windows. Most critics argue that the firm is not justified to set the price of the iPhone 5s at 759.99.Advertising We will write a custom research paper sample on Apple Marketing Plan specifically for you for only $16.05 $11/page Learn More In their consumption process, most consumers prefer to purchase competing products, which are of high quality but whose price is relatively low. The premium pricing strategy adopted by the firm in introducing the iPhone 5s limits the likelihood of the product penetrating a large marke t. Substitute products   iPhone 5s will face intense completion from other firms such as Nokia and Blackberry with are investing in development and production of smartphones, tablets, and personal computers. This competition will hinder the probability of the firm achieving the desired market share with regard to smartphone products. Lack of market awareness Currently, the level of market awareness with regard to the iPhone 5s is limited. Only a small proportion of the market is aware of the new iPhone 5s. The firm intends to increase the level of market awareness with regard to the iPhone 5s by conducting a comprehensive marketing campaign. Opportunities Market growth potential The firm is likely to attain a high growth rate emanating from the rate at which consumers are integrating smartphones in their consumption patterns. One of the factors motivating the growth of the iPhone market relates to the view that smartphones are providing consumers with an opportunity to conne ct with friends and relative through various internet-based technologies such as social media. Moreover, smartphones such as the iPhone 5s are enabling consumers to undertake online shopping. The prevailing market demand presents a unique opportunity the firm to expand its market share. Another factor that will stimulate the growth of the iPhone 5s relates to the fact that the population for millennials, which are the firm’s core target customers will increase in the future. Therefore, the likelihood of the firm increasing its customer base and hence its sales revenues is high. Continuous product improvement In its pursuit for competitive advantage, the firm should consider undertaking continuous improvement on the iPhone 5s. Moreover, the firm should also consider marketing the iPhone 5s to a new market niche.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More For example, the firm should improve the iPhone 5s in such a manner that it will tap into new market segments. Some of the markets that the firm should target include business individuals. The iPhone should enable entrepreneurs to undertake different tasks. Improving the iPhone 5s compatibility Apple Incorporation can increase its customer base by integrating Intel chip that will enable the iPhone 5s to be compatible with Windows OS. Moreover, the firm should strive to develop new and innovative software for the iPhone 5s, which will be compatible with other software. Threats Technological change Innovations with regard to mobile technology present a major threat to firms in the ICT industry. Occurrence of major technological change may have adverse effects on the iPhone 5s competitiveness. For example, technological change will put intense pressure on Apple Inc. to develop and introduce new iPhone into the market in order to avoid the risk of obsolescence. Failure to keep up wi th the rate of technological change means that the firm will fail with regard to gaining adequate market share. Intense competition and substitute products In the process of marketing the iPhone 5s, Apple Incorporation will face intense competition from various online music stores, for example Amazon. Apple also experiences competition from ICT giants such as Toshiba, HP, Nokia, Hewlett Packard, Dell, Microsoft, and HTC. These companies have the capacity to introduce smartphones that can sufficiently rival the iPhone 5s. iPhone 5s is facing a major threat emanating from existence of substitute products for example the Samsung tablet. The Samsung tablet has multiple features; for example, one can call and access other tablet services. Global recession Occurrence of a global recession may adversely affect the iPhone 5s sales volume. The recession may lead to a change in the consumers’ purchasing behavior. For example, during recession most consumers consider purchasing nece ssities to be a priority compared to luxuries. During such times, products such as smartphones are considered luxury (Estelami, 2010). Objectives and issues Apple Incorporation has formulated a set of objectives in marketing the iPhone 5s. The objectives relate to the first and the second year upon introducing the iPhone 5s. First-year objectives Within the first year of introducing the iPhone 5s, the firm intends to increase its iPhone market share with a margin of 10%. In a bid to achieve this goal, the firm intends to achieve a sales volume of approximately $759.9 million, which will enable the firm to achieve the predetermined breakeven point by setting the price of the iPhone 5s at $ 759.99. Consequently, the firm targets to sell 1 million iPhone 5s within the first year. Moreover, the firm intends to have attained a market share of 25% in the domestic iPhone market. Second-year objectives During the 2nd year, Apple Incorporation projects that the introduction of the iPhone 5s will have improved the firm’s global market share with regard to smartphones with a margin of 10%. This move will increase the firm’s market share for smartphones to 58.1%. Similarly, the firm’s marketing manager projects that the firm’s sales revenue will have increased with a margin of 35% hence enhancing its market dominance. Issues In the process of launching the iPhone 5s, Apples’ marketing manager is cognizant of the likely competition from Android, which is currently the strongest competitor to Apple’s smartphones. Apple is likely to produce a smartphone that will rival the iPhone 5s. in a bid to deal with this issue, Apple will ensure that the iPhone 5s has unique characteristics. Moreover, the firm will ensure that the product features cannot be imitated easily. iPhone 5s will have a 64-bit architecture, which is the first smartphone to have such a feature. Apple will ensure that the iPhone 5s operating system is specifically built for a 64-bit smartphone and is compatible with other operating systems. This aspect will provide customers with an opportunity to connect the iPhone 5s to other devices such as personal computers that operate on diverse operating software. This feature will improve the likelihood of the iPhone 5s penetrating a wide market and to cope with the competition, the firm will undertake continuous improvement on the iPhone 5s in order to take into account the prevailing market changes, which will ensure that the iPhone is in line with the market trends. Marketing strategy The iPhone 5s marketing strategy will entail improving Apple’s smartphone products by introducing a product that is unique in the market hence appealing the customers’ preferences with regard to smartphones. The core target market for the iPhone 5s includes the millennials. Decision to target this market segment arose from recognition of their consumption behavior. Millennials are characterized by unique atti tudes and product preferences with regard to technology (Fifield, 2008). A study conducted by Boston Consulting Group shows that millennial consumers have a high affinity for technology (Ferrell et al., 2011). Thus, they are technologically perceptive. Other characteristics that distinguish millennials from other customer groups include their need to connect and socialize through online and offline platforms. Moreover, their demand for fast, efficient and convenient products cannot be matched with other consumer groups. Their population is expected to increase around the world. Apple projects that introducing the iPhone 5s will enable the firm exploit the market opportunity from this consumer group. Positioning statement In a bid to market the iPhone 5s successfully amongst the millennials, Apple will ensure that the iPhone 5s is positioned as a unique mobile technology device. Consequently, the iPhone 5s will be positioned using the slogan ‘Think Different’, which will aid in shaping the consumers’ perception regarding the new smartphone. Marketing mix strategies Product strategy iPhone 5s will be effectively designed and developed by integrating all the features outlined in the product review section. In the course of designing and manufacturing the iPhone 5s, Apple will be guided by three main values, which include craziness, difference, and change. Consequently, the firm has ensured that iPhone 5s is of high quality and adds value to the customers’ life. The iPhone 5s characteristics, which include smarter multitasking, control centre and airdrop, will lead to the development of a unique experience amongst the millennials. Thus, customers will be in a position to perform tasks more effectively, efficiently and in an enjoyable manner. In addition to quality, effectiveness and efficiency, Apple will also integrate the elements of style and security in marketing the iPhone 5s. The iPhone 5s will be designed in such a way that it dep icts style and cannot be easily hacked. Thus, the consumers’ social status and privacy will be guaranteed hence leading to the development of a feeling of ‘being different’ amongst the target consumers. Moreover, Apple Inc. will ensure that iPhone 5s is compatible with different applications hence increasing its utilization by diverse customer groups such as students and business professionals. These qualities will play a fundamental role in influencing the consumers’ perception regarding the new smartphone. Pricing strategy Effective pricing is fundamental in organizations marketing practices. In most cases, consumers review product prices before making a purchase decision (Kumar, 2007). The price set enables an organization to communicate the value of the product being offered. In the course of introducing iPhone 5s, Apple Incorporation will adopt different strategies. One the strategies that the firm will consider includes the value based pricing. The f irm will set the price of the iPhone 5s based on the value that it creates to the consumers’ life. The decision to integrate value-based pricing in introducing iPhone 5s arises from the view that the new product is more powerful compared to other iPhones in the market. Apple will also integrate competition-based pricing strategy. Considering the intense competition in the smartphone industry, Apple will take care not to position the iPhone 5s as a lower-cost alternative. Thus, the firm will base the price of the iPhone 5s by considering the price set by its competitors. From the competitors review, Apple will set the price of the iPhone 5s at $ 759.99. Therefore, the firm will set the price of the iPhone at a premium. The premium pricing strategy will enable Apple to establish the iPhone 5s as a high-end product. Consequently, consumers will be able to associate the iPhone 5s with value. Marketing communication Apple appreciates the contribution of effective marketing communi cation in achieving competitiveness. The industry is very competitive because of the high rate at which competing firms such as Samsung, Android, Blackberry, and Microsoft are investing in new product development. The firms are concentrating on the mobile device technologies. Despite the high degree of industry rivalry, Apple Incorporation projects that the iPhone 5s will successfully penetrate the market. However, the firm’s competitiveness will depend on the effectiveness with which the firm creates sufficient market awareness regarding the new product. In the process of introducing the iPhone 5s in the market, Apple will adopt the concept of Integrated Marketing Communication. Diverse methods of marketing communication, which include public relations, personal selling, and advertising will be used. Advertising; with regard to advertising, the firm will adopt both traditional and emerging marketing communication mediums. Some of the traditional advertising mediums to be use d include television, print media such as magazines and newspapers and outdoor advertising using billboards. In addition to the above mainstream mediums, the firm will also integrate outdoor advertising. Apple will enter a contract with reputable outdoor advertising companies whose billboards are effectively and strategically located. A catchy slogan ‘think different’ will be used in the advertising banners in an effort to influence the consumers’ decision-making process. The firm’s marketing manager is of the opinion that using billboards will sufficiently create awareness to a large number of customers in the local market. Online and mobile marketing; in its pursuit to create sufficient market awareness with regard to the iPhone 5s, the firm will integrate emerging social networks. The firm will post information regarding iPhone 5s on different social media platforms to create an opportunity for customers to experience the product benefits virtually. Exa mples of internet-based networks that the firm will adopt include Blogs, Wikis, Flickr, Twitter, Facebook, Tout and You Tube. Posting the iPhone 5s description on social media will make sure that a large number of customers are aware of the product information. Moreover, the online community, which has arisen from increased utilization of social media in socialization, will enhance the rate at which the target customers share the iPhone 5s product features and qualities. Thus, social media will lead to the development of a viral effect. The firm’s marketing manager is also of the opinion that utilizing mobile devices and online marketing platforms will enable the firm develop a strong relationship with the customers (Pride Ferrell, 2006). This move will contribute towards development of a strong level of customer loyalty. According to Shin (2013), developing a strong customer relationship is critical in nurturing a high level of customer loyalty Apple Incorporation will also create product awareness by posting the iPhones 5s description on its official website. The firm will ensure that its official website page is effectively designed in order to provide customers with an opportunity to navigate easily through the site. Public relations; in the process of launching the iPhone 5s, the firm will contract renowned celebrities to endorse the iPhone 5s. Some of the celebrities that the firm will contract include Zooey Deschanel and Samuel L. Jackson. The firm’s marketing manager is of the opinion that celebrity endorsement will remarkably improve the iPhone 5s market penetration. Decision to integrate celebrity endorsement arises from the view that consumers especially millennials are significantly influenced by the consumption behavior of renowned celebrities. Thus, the likelihood of the target consumers purchasing the iPhone 5s is high. Sales promotion; in an effort to attract a large number of customers, Apple Incorporation will conduct a sales p romotion campaign. The campaign will involve conducting a competition through various mediums. The participants will have an opportunity to win an iPhone 5s. Apple projects that the sales promotion will enable the firm to develop a strong relationship with potential customers. Moreover, the sales promotion will enable the firm to attract new customer groups, as the customers will have firsthand experience on the quality and features of the iPhone 5s. Distribution strategy Based on the information provided in the channels and logistic review section, iPhone 5s will be distributed based on a selective distribution strategy. This strategy was adopted because of the high quality of the iPhone 5s. Moreover, the firm intended to have control over the iPhone 5s distribution channels. In an effort to ensure that iPhone 5s is easily accessible in the market, Apple will utilize both direct and indirect channels of distribution. With regard to indirect distribution, the firm will enter a contr act with renowned and well-established global retail firms, which include Target, Wal-Mart, and Bestbuy. The firm will also distribute the iPhone 5s through its retail stores located different parts of the world. Moreover, the firm will also distribute the iPhone 5s through major shopping malls such as Carrier store, ATT, T-Mobile, Sprint and Verizon. The firm will also distribute the iPhone 5s through its website, apple.com and other well-established online platforms, which include eBay.com, iTunes, and Amazon.com. Marketing research In a bid to ensure that the iPhone 5s is sufficiently competitive, Apple Incorporation will conduct a comprehensive marketing research. The marketing research will focus on two main variables, which include the consumer and the competitor. Primary market research will be used in an effort to gather first hand information on the prevailing market conditions with regard to consumption of smartphones (Saunders et al., 2009). Consumer market research Apple Incorporation will undertake a primary market research by evaluating the various demographic factors that influence the consumers’ to purchase the iPhone 5s. Some of the variables that the firm will evaluate in include the consumer’s age, occupation, and level of income to aid in understanding the consumers purchasing behavior and product preferences. Other issues that will be evaluated in the marketing research include the consumers’ perception with regard to various iPhone brands and the level of satisfaction amongst customers by consuming the iPhone 5s. The firm intends to conduct the market research continuously in order to undertake improvement on the iPhone 5s successfully. The consumer marketing research will be undertaken by adopting the concept of crowd sourcing. The firm will implement effective database software that will enable the firm gather information regarding the consumers’ product preferences. Competitor market research Prior to introd ucing the iPhone 5s, Apple will undertake a comprehensive competitor market research. The research will focus on the major competitors who include Android, Blackberry and Windows and the respective competitive strategies adopted. Through the competitor market research, the firm will identify the possible gaps, strengths and weaknesses of the rival smartphone products offered by the competing firms. Thus, the firm will gain insight on how it can improve the iPhone 5s. Budgets A substantial cost is incurred in the process of marketing a particular product (Saee, 2007). Therefore, firms marketing managers are required to ensure that their firms have the financial capacity to cater for the marketing budget efficiently. In a bid to market the iPhone 5s successfully, Apple has set aside $ 1 million in its marketing budget. The firm expects to utilize this money in conducting marketing research and marketing communication for a period of three years. The chart below illustrates the iPhone 5s marketing budget. Item Year 1 Amount in $ Year 2 Amount in $ Cost of promotion Cost of creating market awareness through advertising in diverse mediums [ Television, print media, social networking tools, and radio] 350, 000 300,000 Sales promotion 100,000 130,000 Consumer market research 30,000 40,000 Competitor market research 20,000 30,000 Total 500,000 500,000 Action program In a bid to market the iPhone 5s successfully, Apple Incorporation will undertake the following activities within a period of six months. November 2013 – Apple Incorporation will conduct a comprehensive competitor and consumer market research. The research will seek to understand the prevailing trend with regard to consumption of smartphones. On the other hand, the consumer market research will be aimed at evaluating the consumers’ perception and opinion on the iPhone 5s. December 2013 – launching the iPhone 5s marketing campaign. This goal will be achieved by cond ucting an event. The event will be hosted in the company’s headquarters. During the event, the firm will ensure that the iPhone 5s features are explained to the potential customers. January 2014: enhancing the iPhone 5s marketing campaign through social media and online platforms. The campaign will be launched on different social media platforms. The campaign will be aimed at entrenching the role of the iPhone 5s in making the consumers’ different. February 2014 – introducing a mobile application that will enhance the firm’s’ capability to undertake direct marketing to customers. March 2014 – entering an advertisement contract with renowned celebrities to endorse the iPhone 5s April 2014 – assessing whether the iPhone 5s sales volume has been achieved Control and implementation The firm’s management team will pay attention to the iPhone 5s marketing strategies in order to identify any deviations. The firm has firm has formulate d effective controlling and implementation strategy. The control and implementation program will enable the firm to be successful in its marketing processes. The firm’s marketing department will be charged with the responsibility of implementing the iPhone 5s marketing plan. The firm will assign the role of implanting the marketing plan to professionals. A high level of integrity will be maintained in the marketing process. Moreover, Apple’s marketing department will ensure that the process of implementing the marketing plan is aligned with the firm’s corporate values and principles. Thus, adequate level of collaboration between the various departments will be ensured. A number of milestones will be taken into account. First, the firm’s marketing department will evaluate the change in the firm’s market share, sales revenue and level of profitability emanating from introducing the iPhone 5s. One of the ways through which the firm will evaluate in de termining its market share is the change in its customer base. By evaluating the trend in the firm’s financial performance, Apple Incorporation will be in a position to determine whether the strategies adopted in marketing the iPhone 5s are effective in enhancing the firm’s competitive advantage. Any deviations from the set objectives will be adjusted accordingly. Upon introducing iPhone 5s, Apple incorporation will undertake a number of promotional events. The chart below illustrates a summary of the promotional activities that the firm will undertake and the associated financial cost. Milestone Date The Projected budget [ $ Department to undertake the event Start End Public relations campaign 20/11/2013 28/11/2013 60,000 Marketing Holding live events to launch and popularize the product 4/12/2013 6/12/2013 200,000 Marketing Totals 260,000 Apple Incorporation is of the opinion that introducing the new iPhone 5s will enhance its competitive advantage. However, the firm’s management team is aware that changes emanating from the external business environment may affect its competitive edge adversely. In a bid to deal with this challenge, the firm will undertake continuous industry analysis. The analysis will provide the firm with insight on the prevailing market trends. Some of the issues that will be evaluated include the level of market awareness with regard to the iPhone 5s, the level of customer satisfaction achieved by consuming the iPhone 5s. Evaluating these aspects will give the firm insight on its effectiveness in influencing the consumers’ purchase behavior with regard to smartphones. Therefore, Apple will be in a position to engage in effective continuous product innovation. Apple Incorporation can effectively develop its competitiveness by ensuring that the iPhone 5s is effectively introduced into the market. In order to achieve this goal, Apple Incorporation will ensure that a continuous evaluation of th e iPhone 5s marketing plan is conducted. This move will aid in identifying possible gaps and deviations from the set objectives (Sandhusen, 2008). In a bid to enhance the success of the iPhone 5s, Apple will ensure that it understands the consumers’ buying process and the factors that influence their decision to purchase smartphones. Reference List Anandan, C. (2009). Product management. New Delhi, India: Tata McGraw-Hill. Armstrong, G., Kotler, P. (2012). Marketing; An introduction. New York, NY: Pearson Education. Estelami, H. (2010). Marketing turnarounds: a guide to surviving downturns and  rediscovering growth. Indianapolis, IN: Dog Ear Publishers. Ferrell, O., Michael, S., Hartline, M. (2011). Marketing strategy. Mason, OH: Cengage Learning. Fifield, P. (2008). Marketing strategy master class. Oxford, UK: Butterworth- Heinemann. Kumar, S. (2007). Marketing and branding: the Indian scenario. New Delhi, India:   Dorling Kindersley. Pride, W., Ferrell, O. (2006). Mar keting: concepts and strategies. Boston, MA: Houghton. Saee, J. (2007). Contemporary corporate strategy: global perspective. Upper Saddle River, NJ: Routledge. Sandhusen, R. (2008). Marketing. Hauppauge, NY: Barron’s Educational Series. Saunders, M., Lewis, P., Thornhill, A. (2009). Research methods for business.  Upper Saddle River, NJ: Routledge. Shin, K. (2013). The executor of integrated marketing communications strategy:  Marcom’s manager’s working model. New York, NY: SpringBriefs. Stevens, R., Loudon, D., Wrenn, B. (2006). Marketing planning guide. New York, NY: Prentice Hall. This research paper on Apple Marketing Plan was written and submitted by user Myla Sampson to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.